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Average: 4.8 (4 votes)

_JulietteZ_'s picture
Written on Wednesday, June 20, 2018
Pros: it intensifies the color of my eyeshadows

I started to use eyeshadow primers not too long ago, something about 3 years ago. Before that I used to think that an eyeshadow primer was something out of this world and I wouldn’t actually ever need it. I used to take it as a room waster in my makeup bag. I also believed that a primer is something that takes a massive amount of time to apply in the morning. But once I tried it, I've been using it ever since and I can’t even imagine my makeup game without this product anymore.

So, the new resident of my makeup bag is the PROOF IT! - WATERPROOF EYE SHADOW PRIMER from NYX Professional Makeup.

General info:

Place of purchase - the official NYX store

Price - $7

Made in - Taiwan

Expires within 6 months after opening.

The tube with the primer was packed into a box with very detailed instructions on how to use the product.

The design of all the NYX products is usually simple, yet at the same time it's stylish and sleek. This is exactly how the professional makeup product should look like, I think!

All the product deets can be found on the tube and box of the primer.


The primer is placed in a compact plastic tube with a sponge applicator. Visually, it looks like a concealer.

The sponge is resilient, yet still soft and the applicator wand doesn’t bend in different directions. The stopper is also great and doesn’t allow the unwanted amount of the formula to come out. I really like that the primer sits only on the sponge and never on the applicator wand.

The primer has a fair and skin-like color. But after application it somehow becomes totally transparent. It’s rather easy to apply with my fingertips, even though the texture might seem to be thick. At first I can feel a light sticky sensation over my lids, but it vanishes within a minute and it means that I can do my eyeshadow application.

As for the application, I can see that my eyeshadows apply over the primer nicely, making the color of the products really vibrant and popping.

However, if your eyeshadows are initially badly packed with the pigment, don’t wait for any miracles from the primer. For example, the shades # 2,3, 4 and 6 are initially badly pigmented and I can’t do anything about them. But the dark and bright colors start to look really vibrant!Aside from the pressed eyeshadows, I also like using loose pigments, as well as liquid eyeshadows over this primer.

The product doesn’t work wonders, but it does what it’s aimed for beautifully. If you can see that your eyeshadow pigment doesn’t look good, then try to apply it over this primer and you’ll see how beautiful, vibrant and juicy it’ll look afterwards.

And the most important thing is that over this product my eyeshadows stay on like glue over my skin the entire day. I can always be sure that my makeup won’t fade or fall out while wear.

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_JulietteZ_ recommends NYX Proof It! Waterproof Eyeshadow Primer

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Type: Primer
Brand: NYX
Category: Make-Up
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